Im am planning my first tile project which will be my utility floor. I am using ceramic tiles and its a concrete base. I want to use BAL Adhesives and grout, im just abit confused what to use? can someone shed some light? Thanks

Welcome to the forum
First clean the floor of dust and stuff and prime the floor with SBR 3 parts water to1 SBR
and allow to dry this will give you a good substrate to work on and get rid of any last dust particles.
BAL is good but expensive try Mapei Keraquick flexy White or gray depending on what colour grout you are going to use this is more cost effective and as good if not better
Mapei ultracolour Grout for your finish.
hope this helps let me know if you need any other info
Best of luck
Trev.

So as a BAL Alt, would SBR Bond, Single Part Flexible adhesive followed by BAL Microflex Wide Joint Grout be ok????

Yep that will do the job
best of luck
Trev.