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Old 25-07-2007   #1
beattsmjk
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Default Why not cheap materials?

Hi All

Just a thought. Have any of you been asked by customers why the materials are so expensive?

I generally offer the materials (usually using Bal, granfix, palace or similar) at a rate less than the customer would pay if he were to walk into topps tiles, but at a higher rate than I would pay for it. i.e If I get 40% discount I give the customer 10% etc

What answer do you have when the customer turns round and says why can't you use B&Q value wall adhesive, its only £xxx rather than paying £10 more for your posh Bal adhesive?

I think its a bit tricky to answer, because there really are a lot of cheap adhesives and grouts out there. (obviously fix n grout should never get a look in) but is there an obvious answer I am missing.

I understand some materials are a lot easier to work with etc but if wickes was selling a value range rapidset cement based adhesive for £12.99 / 20Kg and I wanted to use Bal at say £20 / 20Kg how can I justify my argument? Wickes wouldnt be allowed to sell products that blatently didn't work surely.


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